Free traffic vs. quality traffic
Traffic to your website helps to improve your rank which in turn generates more traffic, but you want to make sure that the increase in traffic is associated with an increase in engagement as well. If your traffic is increasing but your conversion rates are decreasing, you’re not bringing in the right traffic.
There are a number of ways to optimize your website for conversions–such as by including calls to action and lead capture forms in the right places, providing the information your visitors are seeking, and making navigation easy and intuitive. But the first step is to attract the right visitors to your site in the first place.
- 1.Content Creation
- 2.Topic Expertise
- 3.Organic Social Media
- 4.Website Analysis
- 5.Collaborate with Influencers
- 6.Email List Building
- 7.Community Engagement
- 8.On-Page SEO
- 9.Quality Backlinks
- 10.Video Marketing
- 11.Content Repurposing
- 12.SEO Tools
- 13.Historical Optimization
- 14.Voice Search Optimization
- 15.Local SEO
- 16.QR Codes
- 17.A/B Testing
- 18.Internal Linking
- 19.Technical SEO
- 20.Community Building
